How to improve your conversion rate on Google AdWords?

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Launching a Google AdWords campaign can help you quickly increase the number of qualified visitors to your website. Yet, even today, many of you are still getting disappointing conversion rates. However, what could be more frustrating than discovering that your ads generate a lot of traffic on your website, but that very few of your […]

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The advantages and differences of a Facebook ads campaign and a Google AdWords campaign.

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In order to better sell your products and services on the Internet and increase your company’s visibility, several web strategies are available to you. Among these, you can run a Facebook ads campaign or a Google AdWords campaign. Facebook and Google are two different platforms and operate separately. Indeed, Google is a search engine while […]

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